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The up-and-coming label, which launched online in 2016, offers a collection of lightweight spray jackets that bring some old-school charm to a modern-day wardrobe staple. With its vibrant, contrasting colour combinations (yes, pastels do feature), it's breaking up Melbourne's love affair with all-black attire.
To offer an in-the-flesh experience for customers, Paradigm is popping up in Fitzroy for one day only in March. The pop-up will showcase the spray jackets as well as launch the label's debut range of tees and hats. The unveil of a new jacket design is also on the cards.
The pop-up will take over a Kerr Street warehouse from 2pm to 9pm. Customers are invited to peruse the collection, try on garments and have a beer with the designers.